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Sign Up

How This Journey Works

A. Signed-In User

Signed-in destination after account creation

What this shows

  • Shows the account-aware destination after account creation succeeds.
  • Confirms that rewards, personalization, and saved context become available after sign-up.
  • Provides the target state for the completed new-account journey.

B. Guest User

Guest sign-in and create-account journey

What this shows

  • Shows the unauthenticated path into sign-in or account creation.
  • Covers phone number, OTP, and account creation progression.
  • Preserves the customer path so account creation can return to the intended experience.

Key difference: Signed-in users already have access to account-aware shortcuts and rewards. Guests use Sign Up to create that account context before account-specific actions can continue.

Sign Up covers account creation for a new customer. The flow starts with mobile number verification, continues through OTP, then asks the customer to complete the account profile before redirecting to the signed-in homepage.

Screen Capture Sequence

What This Feature Is

Sign Up is the new-account path for customers who do not already have a recognized profile. It uses phone verification first, then collects the minimum account information needed to create the profile.

The prototype includes:

  • mobile number entry
  • SMS OTP verification
  • create-account form
  • required terms acceptance
  • required contact preference selection
  • signed-in homepage redirect

Why This Step Is Designed This Way

Registration should feel lightweight, but it still needs clear consent, verified contact information, and enough profile data to support loyalty, offers, order history, and future account recovery.

WIP: What Can Be Configured On This Screen

Configurable AreaWhat Markets Should Be Able To ControlCurrent Documentation Status
Phone number validationCountry format, minimum length, and accepted number typesWIP
OTP behaviorCode length, expiry timer, resend copy, attempt limits, and error handlingWIP
Social sign-in optionsEnabled providers, market availability, and legal handlingVisual only in prototype
Profile fieldsRequired fields, optional date of birth, labels, and validationWIP
Consent languageTerms, privacy copy, opt-in text, and market legal requirementsWIP
Contact preferencesRequired channels, default selections, and channel labelsWIP
Post-sign-up destinationHomepage, rewards onboarding, checkout, or interrupted task returnPrototype shows homepage
LocalizationTranslation-ready labels for supported market languagesWIP

What This Screen Should Communicate

  • The customer is creating a new account, not only logging in.
  • The phone number must be verified before account setup continues.
  • Required fields and required consent are clear.
  • Successful completion moves the customer into the signed-in experience.

Design Read On This Screen

  • The first screen combines Log In / Sign Up because the phone number is the shared entry point.
  • OTP keeps the flow short while still validating identity.
  • The account form separates profile creation from verification, which makes the required fields easier to understand.
  • Contact preference selection supports market consent requirements and later customer engagement.